Round Table Session III: Wagenlander “Quick Hits”

Please find the notes from┬áthe final “Idea Sharing” session for April 25. During Steve Wagenlander’s keynote presentation, MACMA members identified key issues or challenges. Steve faciliated a discussion to address each challenge, including issues such as:

  • Mather pricing
  • Email / lead generation
  • Carrier retention
  • Route Optimzation
  • Digital Sales
  • Single Copy sales
  • and more!

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