Dear Members and Vendor Partners,
MACMA is raising money to keep this and future conferences affordable while presenting top notch programming featuring industry leaders and experts.
We are seeking donations of products or services for this year’s auction hosted during the MACMACon2016. Your donation can be as simple as a gift certificate or as grand as a weekend getaway package. All proceeds will support MACMA Conferences. Read more
MACMA is proud to announce the 2016 MACMA Conference keynote speaker Steve Wagenlader. Steve will be joining the Conference on April 25 to lead a session on building and maintaining readership and marketing of print and digital products. Read more
By L. Michael Zinser
MACMA General Counsel
In a broad sweeping 3-to-2 Decision in Browning-Ferris, the Obama NLRB recently rewrote the decades-old test for determining who is the “Employer.” Under the previous caselaw, a Company had to exercise direct control over wages, hours, and working conditions to be an “Employer.” Now, under the new standard, the Company is a “Joint Employer” if it exercises “indirect control over working conditions, or if it reserves the authority to do so.” Read more
By L. Michael Zinser, MACMA General Counsel
On July 29, 2015, U.S. District Court Judge Amy Berman Jackson – an Obama appointee – upheld the Final Rule of the National Labor Relations Board, providing for “quickie elections” under the National Labor Relations Act.
On behalf of the 2014-2015 MACMA Officers and Directors, we thank each of you who attended the conference. In this very busy and hectic world, we appreciate you for taking the time and effort to join us in Durham, NC this past week. We also thank you for your participation, and the sharing of your ideas and expertise. We were thrilled to meet you all.
We certainly hope that the conference has been all that you expected it to be, and that you have taken the opportunity to make new friends, renew old acquaintances and make contact with decision-makers and partners for your continued success.
A special thanks to our sponsors: PDI Plastics, Mike Zinser Law Group, Athlon Media Group, Keenan Group, The Wilson Gregory Agency, Schermerhorn Bros. Co., Action Consumer Marketing and Never Stop Select Services.Please stay tuned for an email inviting you to take a survey about your experience and how we can make it better next year.
We can’t wait to hear from you.
MACMA Present 2015-2016
Hello to all MACMA members and associates. It’s very hard for me to contain my excitement these days! The MACMA Board of Directors have been hard at work putting together a conference program that no audience or circulation professional will want to miss. It’s especially an honor for me to preside over the conference this year as my newspaper The News and Observer is proud to be hosting. The 2015 Conference, “Ideas in the Triangle” focuses on the trifecta of our business – revenue, audience and brand. Hear from industry leaders and top companies as they share best practices and insights in audience and revenue growth, digital transformation and circulation strategies. Learn more about the program and speakers here. Meet and visit with the many vendors that will be there to help serve all of your needs for supplying you with the right tools to keep growing your newspaper businesses.
And there’s great networking with plenty of fun and entertainment too. Hit the links and play at The UNC Finley Golf Club one of North Carolina’s premier golf courses Sunday morning and participate in the annual MACMA golf tournament. Meet, greet and socialize with friends and colleagues at the Sunday evening cocktail reception hosted by Michael Zinser. Kick back and enjoy game night Monday evening and try your hand at craps, roulette, poker and blackjack in a friendly Vegas type atmosphere. Don’t worry, there’s no real gambling and it’s all for fun and bragging rights.
While you are in town at the conference take in the sites and see what Durham North Carolina has offer. An exciting downtown area, fine dining, The American Tobacco Museum, Duke University, and much more.
Strap on your hats because this is going to be a one fast paced and energizing event! If you haven’t registered and booked your hotel stay, please do so before April 1, 2015!
Matthew Wolfe, MACMA President 2014-2015
Inside the March MACMA Bulletin you will find a preview of the ten speakers and presenters that will motivate, teach and help you grow your newspaper business. Find out how you can “hold the conference in your hand” with our Conference App “Yapp.” And don’t forget to browse vendors and suppliers in the MACMA Marketplace.Download Now
Josh Awtry is the executive editor and vice president for news in Gannett’s Carolina region, where he oversees the newsrooms of The Greenville News and Asheville Citizen-Times.
He believes in no-holds-barred dialogue between newspapers and their readership, using in-depth digital data, focus groups, cultural anthropology and old-fashioned shoe-leather journalism to improve beats, coverage and the level of discourse in a community.
He received Gannett’s Innovator of the Year award for 2012 for revamping the way a community newspaper interacts with its hometown. He has also received back-to-back awards as the Innovator of the Year in 2012 and 2013 from the Colorado Press Association. Awtry’s work has been featured by the Columbia Journalism Review, the Society for News Design and the Poynter Institute.
Prior to his current assignment, he was the editor of the Coloradoan in Fort Collins. Awtry’s career began as a copy editor in Grand Island, Nebraska. He has worked at newspapers in Colorado, Idaho, Utah and the Carolinas. He currently resides in Asheville, North Carolina, with his recovering journalist of a wife, their two kids and too many pets.
Josh will present “How data, analysis and outreach can turn your newsroom into circulation pros” at 9:00 a.m. on Tuesday, May 5. Learn more about the Conference here.
Bill Huffine is a veteran of the newspaper industry since 1995 and has served in various roles of circulation leadership, on an editorial board as an occasional columnist and editorial writer, interactive co-director, and as a classifieds sales director with experience spanning five different newspapers owned by large national companies such as Gannett, Knight-Ridder, and McClatchy as well as privately owned Morris Communications, Miller Group Media, and Journal, Inc.
Bill currently serves as the corporate Director of Audience Development for Journal, Inc. in Tupelo, MS with circulation and audience responsibilities for one daily newspaper, several weeklies throughout Northern Mississippi and Southwest Tennessee, and ten metered websites. He is also the founder and president of Audience 360 Solutions, formed in 2014 with the goal of providing newspaper publishers, and audience development and circulation professionals with on-site, off-site, and live online training sessions to improve audience growth, customer service standards, operating cash flow, and leadership.