Education & Training

Audience 360 Solutions presents

Data-Driven Budgeting

Friday, September 11, 1:00 p.m. CST
Cost: $59(Members of MACMA receive a 29% discount)


imageFor most circulation and audience professionals the process of budgeting volumes, revenue, and expenses for the coming year begins in early fall and ends only after countless educated guesses, numerous revisions, headaches, and prayers that they can pull off what they’ve promised.

This one hour session will walk participants through the process of utilizing detailed data coupled with a carefully crafted sales plan to take the guesswork out of the process.

This training is ideal for new circulation and audience professionals as well as veterans who have struggled to achieve the results for which they planned. Following the webinar each participant will receive Excel workbooks for building their sales plan, volumes budget, and revenue budget.

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